Details:Adjustable straps, removable waist belt, smocked back and structured bust.
Available In:Blush Crush
Meet the Reba Dress—a dreamy maxi designed to make you twirl. Cascading angled tiers on one side, finished with delicate lace, create effortless movement. Adjustable straps and a removable waist belt let you customize the fit, while soft back smocking and a structured bust offer support. Adorned in a soft blush floral print and accented with intricate white crochet lace, it's the perfect balance of romance and ease.
Standard processing is 3-7 business days.
Made in India
Dry clean only
We all look better after a good steam...for best movement, steam before wearing.
founder
Megan Eddings Feely
Megan grew up as a tomboy-meets-girly-girl nicknamed "Eddy," carrying an inner fire that would later inspire her brand's name. Her fashion industry experience and entrepreneurial spirit led her on solo adventures through India, where she discovered her true calling as a designer. While building her dream business, she embraced another life-changing role as mother to Irish twins, proving that passion knows no bounds.
What started as a creative project designing wedding party dresses in India blossomed into a full-fledged sustainable fashion brand called Eddy. The company launched with a clear mission to partner with NGOs like Maati Centre, pledging 1% of net revenue to support women in isolated communities where they manufacture. From specialty boutiques to major retailers, Eddy's whimsical designs featuring handcrafted details and sustainable materials quickly captured the fashion world's attention.
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