Kylie Smith, Floraison
Floraison embraces femininity and strength. Floraison was inspired by Founder, Kylie Smith’s, summer in a Tuscan Garden at a 1200th century castle. Rich in detail, flattering silhouettes, soft hues, with an emphasis on whimsical hand-painted fabrics and enchanting vintage-inspired romantic floral, and bow prints from the gardens where she sipped her morning coffee, wrote in her journal, and drank the world's best wine. It was a fairy-tale for Kylie but it was real -- that's where she created Floraison. A fairy-tale that can be yours. A lover of vintage, the South, and a good comfortable dress, Floraison is an extension of Kylie's world, rooted in travel and forever inspired by the Italian Cypress trees — the original Flora muse. Floraison literally means flowering & blossoming, the perfect definition of the brand. Be in full bloom & live in full color. Their 100% cotton dobby fabrics were hand-painted by a local female artisan who took pictures of Tuscany & the Amalfi Coast to create a collection that is made with so much love, old world charm, femininity, and whimsy. Kylie, her husband, and their 2 children currently reside in the Midwest where all of her designs are made and inspired by travels all over the world. The inspiration truly came when she was at home with her first born and how she wanted to chase her dream to teach him how to chase his own one day.
ABOUT THE BRAND
Inspired by a summer in an Italian Garden, Floraison Lane is fewer better dresses designed with modern vintage florals & bows. Their women's & mini's capsule collection of hand-painted cotton dobby fabric dresses is all the old world whimsical charm. Victorian meets Edwardian meets floral one of a kind pieces never to be made before... until now. It's the story you tell in the dress.