August 2, 2022
Meet Mignonne Gavigan
WRITTEN BY IVY NIELSEN
A HerStory cult favorite: Mignonne Gavigan. Shop the whimsical and statement-worthy designs from the New York-based jeweler. These pieces are sure to turn heads at your next event!
HerStory is celebrating the relaunch of one of our core brands. Mignonne Gavigan was launched in 2014 as a spontaneous venture. Founder Mignonne ("Maggie") was always passionate about clothing and the stories a piece can tell. One day when she was looking closer at a beaded couture vintage gown, an embellished piece of fabric fell from the gown onto the floor beside her. Maggie picked up the fabric and fastened it around her neck, creating a unique scarf. This sparked an idea in her mind.
Living in New York, Maggie walked home through her Soho neighborhood. To her surprise, she received many compliments and questions about where she had gotten her necklace. This was the moment Mignonne Gavigan was born.
“At Mignonne Gavigan, accessories are the perfect finishing touch. We believe jewelry improves our overall mood. We love the carefree experience of layering and truly believe more is more. We also love the moment of wearing one treasure that lifts your spirit & brings joy.”
Maggie lived her life knowing she always wanted to start her brand. Maggie launched Mignonne Gavigan jewelry in hopes each piece would bring joy and happiness to the wearer and a greater community of joy and happiness to the world.
The MG woman is confident. Mignonne Gavigan hopes to grant each person wearing their pieces an exuberant confidence level.
At Mignonne Gavigan: sophistication and playfulness work off of each other. Similar to the values of HerStory, MG aims to thoughtfully design unique pieces when worn and tell a story of handmade craftsmanship and exquisite travels. This mindset stems from the founder, Maggie’s, unrequited love of “art, nature, architecture, and textiles bringing all together in jewelry.”
Mignonne Gavigan prides itself in creating pieces that make the wearer feel joy and maybe even encourage her to take fewer risks. MG creates modern designs for the modern woman by partnering with artisans in India and Asia. The history of craftsmanship and quality comes together with an edgy mindset.
Shop the latest styles from Mignonne Gavigan on the HerStory marketplace today and gain that confidence and perfect statement accessory for your next look!
SHOP THE STORY
Mignonne "Maggie" Gavigan Smith - Founder of Mignonne Gavigan
Mignonne Gavigan launched in 2014. It was a bit spontaneous. Mignonne, "Maggie", was experimenting with a beaded couture vintage gown and an embellished piece of fabric fell to the floor. She picked it up and fastened it around her neck because she thought it was a cool scarf vibe. On her walk home through Soho a handful of compliments and questions on where she had gotten her necklace came about and the first Mignonne Gavigan design idea was born. She always knew she wanted to create a brand, a community and a workplace that were all built on kindness and happiness. Maggie launched Mignonne Gavigan jewelry in hopes that each piece would bring joy and happiness to the wearer. Ultimately what she’s discovered is that women develop a significant amount of confidence when wearing an MG piece. That is so important to the MG team- that we are building a community of confident and joy-filled women.